Reframing tax

Unlock the strategic value of your tax operations

Transformation and the use of technology is critical to business success. But our Reframing tax study indicates that tax is often being left behind on this journey.

People responsible for tax are not being included in conversations about transformation, or decisions around technology, which results in a lack of understanding, and sees organisations missing out on significant value.

By reframing the role of tax operations, with a focus on the strategic value they can deliver, tax has an opportunity to create lasting, organisation-wide benefits.

Playback of this video is not currently available

2:50

Stuart Higgins

Head of Market Investments and Operations, PwC UK

View Transcript

Reframing the conversation

Our Reframing tax study shows the conversations businesses are having around key technology and transformation decisions are imbalanced. Only 45% of heads of tax are making decisions relating to tax technology, an indication that those responsible for tax are struggling to influence these decisions - despite being ideally placed to help deliver greater value for the business. Too often, projects are set in motion without value being fully articulated. Plans can then have a narrow focus on efficiency and cost, denying businesses broader strategic benefits.

While most businesses have some sort of tax transformation strategy, to progress it effectively tax must successfully articulate the value it can bring to the wider organisation. It isn't just insights into tax policy changes that tax is able to deliver. There is an equally important role to play in helping the business deal with the disruptive impacts of today's rapid shifts in business models and markets.

“Far from automating tax teams out of existence, the use of technology is a chance to augment business partnering capabilities and enhance the status and influence of tax within your organisation.”

Bivek Sharma, CTO for Tax and Legal, PwC UK

Reframing tax: Where are you on your journey?

Understanding your starting point is critical to finding the right way forward. Use our interactive tool to assess where you are on your journey to being human-led, tech-powered and access further content to help deliver greater business benefits.

Get started

Contact us

Stuart Higgins

Stuart Higgins

Tax Markets and Services Leader, PwC United Kingdom

Tel: +44 (0)7725 828833

Kerstine Rencourt

Kerstine Rencourt

Partner, Tax ERP and Data Leader UK, PwC United Kingdom

Tel: +44 (0)7841 468690

Bivek Sharma

Bivek Sharma

Chief AI Officer, PwC United Kingdom

Tel: +44 (0)7483 164356

Follow us