This is a modal window.
Beginning of dialog window. Escape will cancel and close the window.
End of dialog window.
Playback of this video is not currently available
Using our expertise and Salesforce technology, we’re helping businesses to implement fundamental building blocks, to harness the power of AI and create excellent, compelling technology.
View TranscriptRob McCargow: With the huge amount of excitement created by generative AI over the last year or two, one thing that organizations have to make sure they're really focused on is the underlying building blocks. First of all, an effective approach to your cloud transformation journey, but also an effective data strategy.
Harnessing the opportunity around AI is the first of all clear consideration that this is not solely in the technology team's gift. This has to be something the entire organization looks to participate in.
We're talking every corporate function, every part of your C-suite and your board needs to come together in order to ideate, innovate, and ensure that the promise of this technology is harnessed by the entire breadth of your organization.
© 2015 - 2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see how we are structured for further details.