Our stories
Driverless, so who’s in control?
From submarines in the depths of the ocean to drones flying high above, autonomous vehicles are one of the most talked about emerging technologies. We supported the Science Museum with their latest exhibition, ‘Driverless: who is in control?’ to encourage a public debate about these technologies.
Setting the scene
Driverless technologies are a growing market - from drones to autonomous vehicles we’re seeing more interest than ever from our clients who want to understand these technologies and prepare for the potential impacts on their business.
The Science Museum’s ‘Driverless: who’s in control?’ exhibition - running from 12 June 2019, the start of London Tech Week, to October 2020 - was the perfect opportunity for us to share our knowledge on these new technologies. We also attended the Science Museum’s ‘Lates’ evening where we held an interactive, immersive pop-up stand sharing our research with all 2,783 visitors. The stand allowed visitors to benchmark themselves against the findings of our Building Trust in Drones survey and start a discussion on whether we should trust these new technologies.
How we helped
By sponsoring the exhibition, we were able to promote the exhibition to a wider audience, and offer our clients and our networks the opportunity to find out more about driverless technologies, including how small floating bots are monitoring the oil spills in the ocean and how drones are being used in rural Sweden to deliver defibrillators 16 minutes faster than ambulances. For those unable to get there in person, we were able to provide them with the highlights through an interview with one of the exhibition’s curators as part of our A-Z of Tech podcast.
“PwC and the Science Museum are both dynamic organisations that embrace science and technology as forces for good... working together to deliver more world-class inspirational experiences for all.”
Making a difference
Supporting the exhibition helped us build trust in these emerging technologies by tackling some of the most difficult questions about the future of autonomous vehicles head on. Open to all, the free exhibition is an opportunity for us to inspire the next generation by opening their eyes to the possibilities of these technologies.
The exhibition is one part of a wider strategic effort to encourage individuals from a diverse talent pool into the technology space. From our Tech She Can charter to our technology degree apprentices, from our partnership with UKBlackTech to our attendance at technology recruitment events, we want to ensure that we are recruiting from a new and diverse talent pool.