Marketing & Media
Please note PwC sold the Marketing & Media Owner practice to MediaSense in August 2024. You can contact the team now at MediaSense through its website.
Services we continue to offer
Customer insight
(using proprietary methods and data sources, including machine learning)
Supporting brands with building customer first party data and a single customer view, uncovering the dominant customer attributes and behaviour drivers, and determining use cases including how best to engage and communicate with them, all in a privacy-compliant and ethical way.
Contact us
Leader of Industry for Technology, Media and Telecommunications, PwC United Kingdom
Megan Higgins
Customer and Retail Analytics, Partner, PwC United Kingdom
Tel: +44 (0)7718 979448
Follow us
